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Sales Manager North East Africa

Apply now Job no: 611885
Work type: Permanent
Location: Cairo
Categories: Sales, Middle East & Africa, People Manager

Cochlear develops world-leading medical devices that help people hear. As the top 100 medical device company and market-leader in implantable hearing devices, more people choose a Cochlear-branded cochlear implant system than any other. Our employees tell us that the number one reason they enjoy working for Cochlear is the opportunity to make a difference to people’s lives.

An exciting opportunity has arisen for a Sales Manager North East Africa position with Cochlear Implant experience to join our team in Egypt

In this position you will gain international experience by working in a global Multi-National-Company as part of a dynamic, fast growing industry. You will get the opportunity to work across a portfolio of high-technology products

The successful candidate will be responsible to work closely with business partners within the designated geographic territory, including the member states within NEA (Egypt, Sudan and Libya), to ensure the cost-effective penetration and development of markets for implantable hearing devices servicing the profoundly and severely hearing-impaired population.

The position thereby provides input to and implements the overall sales strategy and specific business plans, managing the day-to-day sales activities. Key to success for the position is to develop the market by ensuring the acceptance of all Cochlear products in the market as a viable treatment and by achieving reimbursement or alternative funding for all products in the territory, including winning governmental tenders, whereas all activities should increase the revenues and profits in the designated area.

This role is a People Manager who will drive the team in that region to achieve the approved Business Priorities, while coaching them and supporting their development plan

Duties and Responsibilities:

  • Manage the range of business partners (distributors, service partners, etc.) in the designated geographic territory.
  • Support the establishment of charitable trusts or foundations and to help seek alternative funding outside the public sector for patients who cannot obtain the required funding from governmental sources.
  • Drive business partners in the territory to achieve their sales objectives.
  • Support the start of joint research/study projects with selected clinics in alignment with the Clinical Technical team.
  • Support clinics in collaboration with the Area Sales Manager ME and business partners where Cochlear products are to be established.
  • Maintain regular personal contact with key personnel (KOLs / KDMs) in new centres, Ministry of Health, Directors, ENT Surgeons, Audiologists, Engineers, Speech Therapists, Psychologists and other Health Care Professionals who build-up Cochlear product related projects.
  • Attend and support the organization of national and regional conferences.
  • Establish close personal contact with business partners’ staff and support them with the development of the right purchasing decision process through the preparation of tenders, quality studies and the presentation of medico-economic data to favorably influence the decision to buy.
  • Assist in arranging and organizing meetings for different target groups.
  • Increase the awareness of our product lines in the markets.
  • Support the development of a recipient-advocate network.
  • Assist the Area Sales Manager ME with the forecasting of units and prices as well as demand planning as appropriate.
  • Capture all key communication about pricing, agreements, special arrangements and complaints in Cochlear’s CRM (Customer Relationship Management) software.
  • Develop market insights and business intelligence in the designated territory.
  • Identify and analyse new/different business models for the region in alignment with the Area Sales Manager ME.
  • Identify new clinics to start with implantable hearing solutions from Cochlear.

Team Role (People Manager)

  • Build a team where, on an ongoing basis, each individual:
  • knows what the key priorities are and how these supports the business priorities
  • receives the feedback and coaching they need to ensure they are working on the right things and demonstrating the HEAR behaviours
  • works collaboratively within the team and across teams to achieve our goals
  • Regular meetings with the team members (at least quarterly)
  • live the HEAR behaviours and improve inter and intra-team communication and collaboration.
  • Build a diverse and inclusive team through key people processes to achieve strong people performance
  • Champion a workplace of genuine respect and equity where each individual feels safe and valued.

Key Requirements

    • Education: University degree in Business Administration or Medical/Biological field (e.g. Bioengineering).
  • Work Experience:
    • 6- 8 years of work experience. thereof min. 3 years sales & marketing management experience in life sciences.
    • Previous experience with implantable hearing technology, cochlear implants is preferred
    • Experience working in the designated territory.
    • Experience in a business model with distributors / business partners.
    • Experience working with medical professionals (e.g. surgeons, other KOLs).
    • Experience in multinational company with matrix organization.
    • Experience working in a customer/patient focused environment.
    • Strong in Microsoft based software (Microsoft Word, Excel and PowerPoint), and CRM software  (Salesforce). ERP software (SAP and/or Oracle)
  • Soft Skills:

    • Interpersonal and relationship building: Position thrives in developing and leveraging business relationships.
    • Communication and presentation: Position is representative in the field with a high public exposure, including public presentations and speeches.
    • Commercial negotiation: Position is directly involved in negotiating contracts and proposals.
    • Goal orientation and self-motivation: Position work remotely and must act self-dependently.
    • Able to work in highly regulated environment concerning compliance and procedures.
    • Proven ability to work well under pressure and in stressful situations
  • Language Skills/ Proficiency:

    • English (fluent written/spoken)
    • Arabic (fluent written/spoken)
  • Other:

    • Proven track record of winning tenders issued by Governmental institutions in Egypt.
    • Valid driving licence.
    • Ability to travel to countries in designated territory as well as to UAE and Europe.


Cochlear’s mission is to help people hear and be heard. Around the world, more people chose a Cochlear-branded hearing implant system than any other. Our employees tell us that the number one reason they enjoy working for Cochlear is the opportunity to make a difference to people’s lives. Learn and grow with us as we tackle the most complex challenges in helping people to Hear Now. And Always. Cochlear is the global market leader in implantable hearing solutions including cochlear implant systems (CI) and bone anchored hearing aids (Baha™).

Equal opportunities

Cochlear is committed to providing equal opportunities to avoid unlawful discrimination on the grounds of race, sex, disability, sexual orientation, religion/belief or age.

In line with our corporate ethics and statutory obligations we strive to ensure that the work environment is free of harassment and bullying and that everyone is treated with dignity and respect - this is an important aspect of ensuring equal opportunities in employment.

Advertised: Egypt Standard Time
Advertising Close: Egypt Standard Time

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